A History of Innovation
iScreen’s founder, Jack Bellows, and an engineer from the U.S. Army Aviation and Missile Command, file a joint patent for novel pediatric vision screening technology.
Pediatric Ophthalmologist and iScreen board member Ross Kennedy and iScreen founder Jack Bellows file a patent for the unique remote analysis method still used by iScreen today.
An iScreen customer who is a pediatrician in Tennessee leads the effort to have vision screening reimbursed by insurance companies, gaining approval for Current Procedural Terminology (CPT®) code 99174.
iScreen Vision Inc., with new management and investors, acquires the rights to iScreen’s technology and systems and starts nationwide expansion.
iScreen Vision hits a milestone, selling its 100th device.
iScreen continues to grow rapidly, doubling its installed base to more than 200 devices in less than a year.
iScreen introduces its web-based customer portal, allowing pediatricians to get results in less than 5 minutes.
A peer-reviewed study published in the Journal of AAPOS finds iScreen’s Positive Predictive Value (PPV), a measure of how effectively over-referrals are minimized, leads the industry by a wide margin.
Meet the iScreen Team
Mr. Clinton brings over 27 years of public accounting and Chief Financial Officer experience. He started his career as an auditor at Price Waterhouse Coopers and left as a senior manager after a 12-year career where he gained a wide range of experience. He spent the next 10 years of his career primarily as an audit partner at Thompson Dunavant, helping grow the firm from a local practice to a regional CPA firm. One of his clients, Provider Health Services, then hired him to be their Chief Financial Officer and he helped to more than double their revenue over the next three years before their sale. He has also served in other Chief Financial Officer and business consulting capacities.
Mr. Clinton received his Bachelor of Accountancy from the University of Mississippi and he is a Certified Public Accountant. He is a member of the American Institute of Certified Public Accountants and the Tennessee Society of Certified Public Accountants.
Certified Orthoptist (CO)
Erinn Enke has been a certified orthoptist since 1992. She served as a clinical orthoptist for Greene Vision Group in Wichita, KS, and a large private pediatric ophthalmology practice in Dallas, TX. There she collaborated in a vision screening study with Patrick Tong, MD, PhD, and David Stager, Sr., MD, which resulted in four published scientific papers in Ophthalmology.
Erinn is an active member of the American Association of Certified Orthoptists (AACO) and the American Association of Pediatrics (AAP).
Certified Ophthalmic Assistant (COA); Ophthalmic Scribe Certified (OSC); Ophthalmic Coding Specialist (OCS)
Liz has worked in ophthalmology for nearly 30 years, and has been a certified ophthalmic assistant since 1996. In addition to having experience working in a multi-physician pediatric practice, Liz has multiple laser system certifications. She operated lasers in surgery within an international vision correction company for renowned ophthalmologists, proctored new surgeons during the beginning of their vision correction careers, and assisted with FDA clinical trials for LASIK in 1997. She was also a ghost-writer for several articles published in the Southeast Louisiana Medical Update. Liz is a current member of the Joint Commission of Allied Health in Ophthalmology (JCAHPO) and the Association of Technical Personnel in Ophthalmology (ATPO).
Joy Nichols joined iScreen Vision in July of 2016 as a Customer Service Representative. She has 27+ years of Executive Assistant and Office Management experience, spending 15 of those years as an Executive Assistant and then Office Manager with Pepsi Americas, six years as an Executive Assistant with Extra Space Storage, and six years as an Executive Assistant with MB Venture Partners. In her spare time, she is active in the community, including serving as a Board Member and current member of The Germantown Charity Horse Show.
Orthoptist, Certified — Canada (OC (C)); Certified Ophthalmic Medical Technologist (COMT)
Wanda is a certified orthoptist and certified ophthalmic medical technologist. Wanda has worked full-time with the University of Iowa since 1992 and works part-time for iScreen. Wanda is a founding member and sole analyst for the Iowa KidSight Vision Screening Program. As the sole analyst, Wanda has analyzed image screens of over 500,000 children since the program was founded in 2000; Iowa Kidsight primarily uses iScreen Vision to screen children. Wanda is also a clinical researcher who has published over 40 papers in journals such as Ophthalmology, JAAPOS, Insight, Pediatrics, and the American Journal of Ophthalmology. Wanda is a member of the American Association of Certified Orthoptists, the American Association for Pediatric Ophthalmology and Strabismus, and the Association of Technical Personnel.
Jessica Ragan joined iScreen Vision in March of 2021 as our Operations and Accounting Assistant. She brings 17 years of customer service experience, primarily in the restaurant industry. She also has marketing and administrative experience. Jessica works with our customers on monthly invoicing and resolving billing issues and also assists with iScreen’s social media. Jessica is a graduate of the University of Memphis with a Bachelor of Arts in English.
Certified Ophthalmic Medical Technologist (COMT); Bachelor of Human Services
Gayle has been a certified ophthalmic medical technologist since 1984. At the time, she was the youngest-ever graduate of the University of Florida’s Ophthalmic Technologist program. Gayle has experience in direct patient care, diagnostic testing, surgical assisting, patient education, staff and ophthalmology resident education and skill evaluation, and clinical research in training hospitals and private practices. Gayle is also the author of three chapters of “Principles and Practice in Ophthalmic Assisting: A Comprehensive Textbook.” Gayle is an active member of the Association of Technical Personnel in Ophthalmology (ATPO).
Kari Robbins joined our iScreen team in January 2022. She brings over 20 years of experience working with Fortune 500 companies with a comprehensive background working at executive levels in Operations and Business Process Management, Client Services, Enterprise Program Management as well as Regulatory Compliance. She holds credentials in Lean Six Sigma to support disciplines in continued process improvement and quality assurance management. She graduated from the University of Central Missouri with a Bachelor of Science Degree in Biology/Chemistry and completed MBA coursework through Keller Graduate School of Management.
Certified Ophthalmic Medical Technologist (COMT)
Barbara graduated from The University of Florida’s Orthoptics and Certified Ophthalmic Medical Technology program with certifications as Orthoptist and COMT. Additionally, she has a Master’s degree in Education from UF.
Barbara has clinical experience in both pediatric and neuro-ophthalmology with the University of Florida, Medical University of South Carolina and Nemours Children’s Clinic. As Clinic Coordinator at MUSC and Nemours, she provided staff development to ophthalmic technical personnel in addition to her role as a provider for orthoptic clinics. She has presented at the American Orthoptic Council’s national and regional meetings on topics that include amblyopia, pediatric ptosis and pseudotumor cerebri.
Orthoptist, Certified (CO)
Marla has worked in pediatric ophthalmology as a board-certified orthoptist since 1995. She is currently a part- time senior orthoptist for University of Tennessee-Lebonheur Pediatric Services (ULPS) and a part-time analyst for iScreen. She provides direct patient care and teaches orthoptic students and ophthalmology residents. In addition to similar duties at Emory University in Atlanta, Ga (2008-2018), she served as a clinical research coordinator for the Infantile Aphakia Treatment Study (IATS) and for the Pediatric Eye Disease Investigators Group (PEDIG). She has authored and co-authored several published journal articles and has presented talks at numerous scientific meetings throughout her career.
Marla currently serves as Treasurer of the American Orthoptic Journal, Inc (AOJ, Inc) and is an active member of the American Association of Certified Orthoptists (AACO), American Association for Pediatric Ophthalmology and Strabismus (AAPOS) and American Association of Pediatrics (AAP).
Lisa Watson joined iScreen in 2016 bringing over 30 years of experience in accounting and healthcare management experience to the team. Prior to joining iScreen, Lisa was a small business accounting and management consultant specializing in Quickbooks. Her previous work experience includes a CFO for a large medical practice and a bank manager/corporate lender. She graduated from the College of Charleston with a Bachelor of Science degree in Business Administration and continued her education with a year of master’s level accounting courses at the University of Hawaii.
Steve Gulden helped to pioneer the introduction of instrument-based vision screening in pediatric offices throughout Southern California when he joined iScreen in 2012. In addition to serving as an Independent Sales Representative, Steve helps train new sales representatives and manages pediatrician accounts. Prior to joining iScreen, Steve worked for 34 years in the pharmaceutical sales and marketing industry with GlaxoSmithKline. His responsibilities there included retail and hospital sales, and 27 years of field sales management experience. He has been a consultant with Newaygo PharmaGroup as a Senior Pharma Compliance Monitor, BioPharma Alliance as a Pharma Observation Monitor, HCP Concierge as a Regional Manager, and with iWell Monitoring as an assembly/design engineer. He received his BA from Brigham Young University in Spanish and Economics. Steve enjoys the outdoors and regularly hikes and mountain bikes the trails in the western US.
Meet the iScreen Board of Directors
Buck Brown joined iScreen Vision as its CEO and President in May 2010, bringing over 18 years of executive management experience in marketing, sales, and human resources at NYSE high-growth companies. Before leading iScreen, Buck was the Senior Vice President of Marketing & Sales for Storage USA (owned by GE Capital) and subsequently for Extra Space Storage, a Salt Lake City-based company. In addition, Buck served as Vice President of Human Resources and Communications for AutoZone during the company’s high-growth phase, going from 500 to more than 2,000 stores. Prior to AutoZone, he was a reporter for The Wall Street Journal in its Dallas and New York City news bureaus. Buck graduated cum laude from Princeton University with a degree from Princeton’s Woodrow Wilson School of Public and International Affairs and earned his MBA from Harvard Business School.
Mr. Jan Bouten joined Innova, a Memphis-based pre-seed, seed and early-stage investor focused on starting and funding high-growth companies in the Biosciences, Technology and AgTech fields, in 2010 after working with the Innova team in an advisory capacity. In addition to serving on iScreen’s Board of Directors, he is currently active on several other Boards, including DEVCON, Glanris, Preteckt, SOMAVAC, SweetBio, and Swinetech. At his prior firm he was board member or observer at Digitalsmiths (acquired by TiVo), Mobile-Mind (acquired by: WorldCell), Resolute Games (acquired by Lokion), Nextreme Thermal (acquired by Laird Technologies) and Covelight (acquired by Radware). His professional experience includes founder and executive of two startups, 10+ years of high tech industry experience in engineering, marketing and sales, and more than 15 years as a seed and early-stage VC. This solid, diversified experience base allows him to provide advice and mentoring to companies and entrepreneurs. Prior to Innova, Mr. Bouten spent seven years at Aurora Funds, a $235MM seed- and early-stage venture capital firm based in Research Triangle Park, NC. Here, he was involved in negotiating, structuring and monitoring 11 investments, and was involved in three IPOs and three acquisitions in the healthcare and technology fields. Mr. Bouten serves on the board of the FedEx Institute of Technology. He is a recognized expert in the field as a Wall Street Journal Startup Guru, as well as Master Mentor for LaunchTennessee. Mr. Bouten received his MBA from Duke University, and also holds a MS degree in Human-Computer Systems (AI & UX) from the United Kingdom, and a BS in Computer Science from The Netherlands.
Dr. Ross Kennedy is a co-inventor of iScreen Vision’s vision screening device. He brings a wealth of ophthalmologic knowledge as well as numerous medical accolades to iScreen. Dr. Kennedy’s primary area of research is digital ocular photoscreening. Dr. Kennedy has been awarded numerous fellowships in pediatric ophthalmology including: Johns Hopkins University, The Children’s Hospital National Medical Center in Washington D.C., and Smith-Kettlewell Institute of Visual Sciences in San Francisco. He is a member of the American Association for Pediatric Ophthalmology and Strabismus and is a Fellow of the American Academy of Pediatrics. Dr. Kennedy attended medical school at McGill University in Montreal, Quebec and received an M.D.C.M. degree in 1978.
Mr. William Martin is an experienced finance and real estate consultant who founded a private boutique financial consulting firm in 1990. For the past 30 years, he has been engaged in the arrangement of both debt and equity transactions to a wide array of businesses throughout the Southeast. Mr. Martin has consulted on numerous equity raise transactions, in real estate and in the pharmaceutical and life science industries. Prior to that, Mr. Martin was the Treasurer and Chief Financial Officer of Fogelman Properties in Memphis, Tennessee from 1986 to 1990 and a Vice President of First Tennessee Bank, N.A. from 1977 to 1986. Mr. Martin holds an undergraduate degree in business administration with a double major in banking and real estate from the University of Alabama.
Mr. Gary Stevenson co-founded MB Venture Partners in 2001 after six years in health care investment banking and equity research. He also spent seven years in a variety of general management roles with Abbott Laboratories, one of the largest and most diversified health care companies in the world. Mr. Stevenson holds an undergraduate degree in accounting from the University of Missouri. He also earned an MBA from the J.L. Kellogg Graduate School of Management at Northwestern University. He is a Certified Public Accountant and a Chartered Financial Analyst. Mr. Stevenson is a board member or observer for several MBVP portfolio companies, including AxioMed Spine, BioSET, Kereos, KFx Medical, Hapten Sciences, iScreen Vision, Restore Medical, S2 Interactive, Spinal Restoration, and Visioneering.
Mr. John Stokes is a private investor. Mr. Stokes previously was with Morgan Keegan & Company, and its successor companies, Regions Financial Corp. and Raymond James Financial Inc., from 1970 until 2015. He was formerly Morgan Keegan’s Vice Chairman and Managing Director. Mr. Stokes’ previous investment experience includes working at Merrill Lynch, Pierce, Fenner & Smith for ten years. Previously, Mr. Stokes served on the board of directors of O’Charley’s Inc., RFS Hotel Investors, Inc., Educare Child Care Services, Inc., and AccuCount Services, Inc. Mr. Stokes received his Bachelor’s Degree from Vanderbilt University in 1959.
Frequently Asked Questions
How is iScreen Vision different than other eye tests?
iScreen Vision is specifically designed for pediatric vision screening and can be especially useful for children who are preverbal or developmentally challenged. Many eye tests for children simply test visual acuity, but iScreen Vision offers a thorough screening test for eye abnormalities that are risk factors for amblyopia, also known as “lazy eye.”
How comprehensive is iScreen Vision photoscreening?
iScreen Vision’s photoscreening technology screens for major amblyopia risk factors that can lead to permanent vision loss or blindness if not detected early. iScreen Vision also screens for refractive error and other serious eye problems, including: anisometropia, astigmatism, cataract, coloboma, hyperopia, myopia, ptosis and strabismus.
Why make iScreen Vision photoscreening a part of my pediatric practice?
Studies show that, on average, one in every four of your pediatric patients suffers from a vision problem — but only 36 percent of children aged six or younger have had their vision tested. With iScreen Vision, you can prevent permanent vision loss by detecting risk factors when treatment is most effective.
Does iScreen Vision require special training?
No. If you can operate a point-and-shoot digital camera, you can operate the iScreen Vision Screener 3000. iScreen Vision offers both on-site and remote training to help customers easily incorporate iScreen Vision into their daily practice.